Alisa Granz

Alisa Granz is an accomplished communications and marketing leader with more than 20 years of success building brands. She has crafted compelling narratives and creative campaigns for some of the world’s most innovative companies, helping start-ups thrive, and reinvigorating household names with increased sales and new audience engagement. A career highlight for Alisa is her award-winning work as part of the team that pioneered the groundbreaking “Doritos Crash the Super Bowl” campaign.
Most recently, Alisa was President of Brand Communications at R&CPMK, where she led a bi-coastal team with expertise in CPG, QSR, Sports & Entertainment, Lifestyle, Consumer Tech, and Content. During her eight years at the firm, she was a trusted advisor to top executives at Mastercard, McDonald’s, MLB, Vital Proteins, Hasbro, McLaren, Canva, Heineken, and Verizon. Her focus spanned brand strategy, thought leadership, partnerships, events, and issues management.

Previously, Alisa gained 15 years of global agency experience at Ketchum and Golin where she won, led and grew signature accounts such as Frito-Lay, Nestle, TOMS, Disney, Mattel, Activision, and StubHub. Alisa also served as VP of Communications and Corporate Affairs at leading EdTech company Age of Learning, where she built the company’s Communications function from the ground up and helped triple customer engagement rates in one year for the No 1. online early learning app, ABCmouse.com.