We are pleased to announce Cheryll Forsatz, Senior Vice President and Director of New York’s Consumer Group, has been honored among the recipients of PRWeek’s ” 40 Under 40” Award.   This award celebrates those who have made significant contributions to their agencies, clients, and organizations.

 As a senior vice president and director at MWW Group, Cheryll has developed and managed multi-faceted and multi-tiered marketing communications campaigns for some very exciting and creative brands including McDonald’s, Samsung, Hard Rock Café, ING Direct, Bally Total Fitness and Bank of America, to name of few. In the past year, Cheryll has successfully built MWW Group’s consumer practice in New York and an entertainment portfolio that includes such campaigns as Alicia Keys’ “Keep a Child Alive” and Usher’s New Look youth empowerment charity.  Cheryll’s expertise in marketing communications has led key clients to continually surpass their goals and increase consumer awareness.  Cheryll consistently delivers an unwavering commitment to her clients and MWW Group.

In addition to her significant business accomplishments, Cheryll is a member of the PRSA and works with the S.I. Newhouse (Syracuse University) alumni office for mentoring and job opportunities.

SVP and Director of MWW Group’s New York Consumer Group Recognized Among the Public Relations Industry’s Top Talents

EAST RUTHERFORD, N.J. - August 25, 2010 - MWW Group (www.mww.com), one of the nation’s top ten public relations firms announced today that Cheryll Forsatz, senior vice president and director, New York Consumer Group, has been named among PRWeek’s 40 Under 40.  Among the industry’s most prestigious honors, each year PRWeek profiles forty professionals who have made significant contributions to their agencies, clients, and organizations.

“Cheryll joined our team in 1997 as an account executive and has since risen to become a top authority on consumer lifestyle marketing and has helped establish MWW as a player in the fiercely competitive New York market,” said Michael W. Kempner, president and CEO of MWW Group. “She has personally developed and led many headline-creating campaigns and our New York consumer team has flourished under her leadership.  This recognition by PRWeek is well deserved and we couldn’t be more proud of Cheryll.”

In her 13-year tenure with MWW Group, Forsatz is credited with leading communications initiatives for a number of the agency’s flagship clients including McDonald’s, 1-800-FLOWERS.COM, and ING Direct, to name a few.  Forsatz has helped build a cutting-edge consumer practice in New York, positioning MWW Group as a top player in the most competitive space in the media capital of the world. Specifically, Forsatz is attributed with leading game-changing initiatives for McDonald’s, spearheading the New York launch of the McCafe and creating the McDonald’s “Check It Out” reading program, which has been recognized by McDonald’s as a “Best Bets” showcase program to be replicated in other markets. 

Furthermore, Forsatz has helped to build a first-rate entertainment portfolio with assignments from such giants as Alicia Keys’ “Keep a Child Alive”, Usher’s New Look youth empowerment charity, and Ronald McDonald House Charities. 

She is a member of the PRSA and in her free time works with the alumni office of the prestigious S.I. Newhouse School of Public Communications at Syracuse University to provide mentoring and professional advice to students and young alumni. 

About MWW Group
MWW Group is one of the nation’s top ten public relations agencies and is known for its results-driven approach to public relations and “Aim High. Deliver” commitment to client service. For four years in a row, MWW Group was honored with the #1 ranking in the Holmes Report agency client satisfaction survey. MWW Group achieved top rankings in the categories of account leadership, strength of account team, creativity, strategy and planning, and program execution. In 2008, MWW Group was named PR Agency of the Year by The American Business Awards and Mid-size PR Firm of the Year by PR News, in recognition of the firm’s growth, strategic account leadership and industry-leading employee retention. MWW Group is part of the Interpublic Group of Companies (NYSE: IPG).

Second Annual Report Documents MWW Group’s Commitment to Affecting Measurable and Lasting Change in the Communities Where it Does Business and Across the World

EAST RUTHERFORD, N.J. - July 26, 2010 - MWW Group, one of the nation’s top ten public relations firms, announces the release of its second annual Corporate Citizenship Report.  With a theme of “Promise-Practice,” the 2010 report reflects MWW’s policy of aligning promise to corporate citizenship with its practice that sustainability strategy and business strategy are created in tandem, not in isolation. The report documents the firm’s commitment to sustainability, community engagement, fostering economic growth, creating an engaging and rewarding workplace for employees, and it’s “Aim High. Deliver.” philosophy.

 ”At MWW Group we take our corporate citizenship seriously. It is core to our every effort and our staff, clients and business partners feel a shared sense of pride that the firm stands as a pioneer in community engagement, partnership and service.” said Michael W. Kempner, president and CEO of MWW Group. 

Added Kempner, “The report reflects our strong belief in transparency and the importance of making corporate citizenship fundamental to our culture and business objectives. We’re committed to continuing to lead the public relations industry in corporate responsibility.”

MWW Group’s 2010 Corporate Citizenship Report is divided into four core practice areas that include:

• Protecting Our Valuable Natural Resources
• Building Healthier Communities
• Fostering Social and Economic Opportunities
• Empowering Our Employees

These areas of focus represent not only MWW Group’s promises to its staff, its communities and the environment, but how these promises have become practice throughout all areas of work.

MWW Group consistently strives to achieve prosperity that is good for its employees, the planet and business; the Corporate Citizenship Report supports and endorses these goals.  In 2008, the firm launched the “MWW Group Green” initiative, which incorporated environmental responsibility actions into all aspects of business, including expanded waste reduction, reusability and recycling as well as increased energy efficiency and conservation.  These enhancements helped enable the agency to gain ISO 14001 certification in 2009, a standard of excellence proving an organization has dedicated its management system to environmental awareness and excellence in environmental efforts.

MWW continues to make every effort to ensure that corporate citizenship and responsibility is a core value across all of its endeavors,  The 2010 Corporate Citizenship report documents the tangible benefits and impacts of the company’s partnerships, its practice and its programs.

About MWW Group
MWW Group is one of the nation’s top ten public relations agencies and is known for its results-driven approach to public relations and “Aim High. Deliver” commitment to client service. For four years in a row, MWW Group was honored with the #1 ranking in the Holmes Report agency client satisfaction survey. MWW Group achieved top rankings in the categories of account leadership, strength of account team, creativity, strategy and planning, and program execution. In 2008, MWW Group was named PR Agency of the Year by The American Business Awards and Mid-size PR Firm of the Year by PR News, in recognition of the firm’s growth, strategic account leadership and industry-leading employee retention. MWW Group is part of the Interpublic Group of Companies (NYSE: IPG).

MWW and Volkswagen Honored with “Best of Show” for “Volkswagen GTI Becomes the World’s First Car Launched Exclusively on a Mobile Device“

EAST RUTHERFORD, NJ - July 23, 2010 -MWW Group (www.mww.com), one of the nation’s top ten public relations firms, announced today that the agency was awarded top honors at the PRSA Pyramid Awards in seven categories including “Best of Show,” Hosted by the New Jersey Chapter of the Public Relations Society of America (PRSA), the Pyramid Awards, recognize the best public relations campaigns of the year.

“Working in tandem with Volkswagen, we really went for something new, creative and head-turning, something that hasn’t been done for a major consumer product launch, let alone a new vehicle,” said Michael W. Kempner, president and CEO of MWW Group.  “Through creativity, strategic thinking and exceptional teamwork, our combined team drove tremendous attention to the GTI, while essentially reinventing the process of publicizing a new car launch.

Added Kempner, “We are deeply honored to be recognized with ‘Best of Show’  at the prestigious Pyramid Awards and I’m very proud of the tremendous work executed by our team across multiple practice areas from consumer marketing and social media to the design work done by our StudioMWW team.” 

In addition to winning “Best of Show” for Volkswagen/GTI, MWW Group took home awards for campaigns across the following six categories:

• Volkswagen GTI Becomes the World’s First Car Launched Exclusively on a Mobile Device Category: Best of Show and Digital Communication / Social Media
• The War of the Whisper Campaigns: Building Momentum for an Unknown Bidder (Emerisque), Category: Financial / Investor Relations
• Americans Embrace Change with IKEA, Category: Media Relations
• Living the Legacy:  The Untold Story of the Milton Hershey School, Category: Special Programs 

The firm also received honorable mentions in two categories:

• Palisades, “Drive With A Smile” Category: Marketing Communications-Website
• MWW Group Holiday Card Video, Category: Video Communications

“Best of Show” - Volkswagen and MWW Group Launch GTI Mobile App

MWW Group and Volkswagen were awarded the prestigious Best of Show for the campaign “Volkswagen GTI Becomes the World’s First Car Launched Exclusively on a Mobile Device,” developed to promote the launch of the Volkswagen GTI solely through a mobile application, and eschewing paid media and advertising. The GTI was the first car in the world to be launched on an iPhone and use a mobile gaming strategy to reach its 25-40 year old technologically conscious male target.  MWW Group launched the campaign with a press, blogger and influencer event in New York at the Classic Car Club of Manhattan.  The results included a #1 app in 36 countries and a Top 5 free app in all countries where the iTunes Store is available with more than 3.7 million downloads and more than 80% increase in leads, quotes and test drives.  The program generated more than 255 million media impressions in just 6 weeks.

About MWW Group
MWW Group is one of the nation’s top ten public relations agencies and is known for its results-driven approach to public relations and “Aim High. Deliver” commitment to client service. For four years in a row, MWW Group was honored with the #1 ranking in the Holmes Report agency client satisfaction survey. MWW Group achieved top rankings in the categories of account leadership, strength of account team, creativity, strategy and planning, and program execution. In 2008, MWW Group was named PR Agency of the Year by The American Business Awards and Mid-size PR Firm of the Year by PR News, in recognition of the firm’s growth, strategic account leadership and industry-leading employee retention. MWW Group is part of the Interpublic Group of Companies (NYSE: IPG).

MWW Group is honored with the prestigious Golden Bridge Award for Best PR Agency in 2010! MWW Group is thrilled to be acknowledged amongst top competitors and credited with such a distinguished award. The Golden Bridge awards honor excellence and signify a label of distinction and recognition for various organizations throughout all areas of business in America.

As one of the top ten PR Agencies, MWW Group has been a forerunner in the awards circuit this year and continues to commit to their philosophy of ‘Aim High. Deliver.’ MWW Group provides award-winning campaigns and integrated communication counsel that not only grows their client’s reputation, but strengthens their overall value. MWW’s devoted employees collectively make up an agency that exceeds client expectations and challenges the standards within the industry. MWW Group is pleased to have their commitment and measureable results recognized by such an esteemed award!